The Enterprise Datasphere and Stewardship is Vital to Our Future The enterprise continues to see its share of increasingly centralized across enterprise core Datasphere stewardship grow, with consumers’ and edge infrastructure, the responsibility to share of data generated dropping from 47% in maintain and manage it is shifting to 2017 to 36% by 2025. This shift is largely driven enterprise/cloud provider datacenters. The by the increasingly always-on and “sensorized” enterprise is already the primary source and world that is capturing and analyzing our steward of data creation and storage, and the environments and creating data 24x7. In the trend continues to amplify these responsibilities past, consumers were responsible for much of (Figures 6 and 7). their own data, but as data becomes Figure 6 and 7 – The Enterprise Datasphere Continues to Expand The Enterprise vs. Consumer Datasphere Installed Base of Bytes by Owner 100% 100% 90% 90% 80% 80% 70% Enterprise 70% Enterprise 60% 60% 50% 50% 40% 40% 30% Consumer 30% Consumer 20% 20% 10% 10% 0% 0% 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 Source: Data Age 2025, sponsored by Seagate with data from IDC Global DataSphere, Nov 2018 The installed bytes across the enterprise is expected to grow to 13.6ZB, representing over 80% of the worldwide installed bytes in 2025. We have initiatives partnering with facility management, micro payments, and car manufacturers. We currently have 25 properties, so we leverage IoT to have efficient optimization around datacenter and portfolio management. All of those are big sources of data ingest. – VP of IT, Fortune 50 Financial Services Firm IDC White Paper I Doc# US44413318 I November 2018 The Digitization of the World – From Edge to Core I 12

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